baby celebration la a fun fresh day
anticipation
Style. Taste. Design. Quality. They aren't just for grown-ups anymore. These are the very things that excite today's hip moms and dads and inspire the way they approach their new baby lifestyle! The boom in creative baby trends is the reason we are so pleased to invite you to join us for the 2008 Baby Celebration LA, a unique, boutique showcase for all things baby. Bringing together the most trend-conscious moms and trend-setting companies in an atmosphere of focused fun! Baby Celebration L.A. is all about what's new and exciting in the areas that today's busy moms are eager to explore!

"People who have made a commitment to a modern lifestyle don't want to have to close the door to the playroom..."
                                -Jordan Benjamin, Design Within Reach

This is the one weekend of the year where high style meets high expectations in a win/win affair, and we think that's worth celebrating! Finding an ideal way for companies to connect with qualified, style and trend-conscious moms is the inspiration behind the birth of Baby Celebration L.A.

opportunity
"Mom is a hungry knowledge seeker when it comes to things that will benefit her and her family. Offering an environment for her to explore, ask questions, and sample product in the company of her peers is the ideal experience that leads to purchase, loyalty, and word of mouth" Lucid Marketing

Target Demographic:
Expectant moms and grandmoms
Moms with children ages 0-5

Facts:
  • Mothers represent the most powerful consumers in the US today, controlling over $1.6 trillion in the household annually.
  • There are a half a million births in LA each year
  • L.A. has the 4th highest birthrate in the country
  • Over 2 million moms in L.A. County
Over $200,000 committed to advertising in Los Angeles's strongest venues:
  • Network and Cable Television
  • Radio
  • Web
  • Newspaper and Magazine Print
  • Direct to Mom Marketing
  • This event message is guaranteed to achieve unparalleled gross impressions and rating points to core audiences across the country. Fact: Mothers represent the most powerful consumers in the US today, controlling over $1.6 trillion in the household spending annually.







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